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Anvil HUD
Copywriting & Content

Copywriting & Content Pricing Calculator

Quote writing by the deliverable: pages, posts, emails, each a line item, a research buffer, then your overhead and profit.

Copywriters price by the word and lose the value. Anvil HUD prices by the deliverable: a web page, a landing or sales page, a blog post, an email sequence, a case study or white paper. The research and interviews behind a piece get counted, a contingency covers the rounds, and your overhead and profit go on top, so you quote the result instead of the hour.

How we price copywriting & content

  • Each piece is a line: a web page, a landing or sales page, a blog post, an email or sequence, a case study, almost all your time.
  • Research, interviews, and your tools (Grammarly, Surfer, stock) ride alongside as project costs. A small contingency covers the revision rounds.
  • Overhead and profit go on as a percent, because expertise is the product, not hours. Content work is often recurring, so a monthly package quotes a month you repeat.

Every line is published at the math. No black box. The engine is free; you only sign in to save your work.

Questions

How much should I charge per blog post?

Price the piece, not just the words: a researched 1,000 to 1,500 word post has a defensible starting rate that Anvil HUD seeds for 2026, then loads with your overhead and profit. The Quick start 'Monthly blog package' bundles four for a recurring client.

Per word or per project?

Per project (per deliverable) protects your value: the client buys the result, and getting faster does not cost you. Anvil HUD prices each deliverable as a line, with editing kept per word where that is its natural unit, so the quote reads cleanly.

Is the calculator free?

Yes. Building and pricing a quote is always free. Shop / Business unlocks the client-facing proposal export, the pipeline, and saved rate defaults.

Know your craft.

Quote your copywriting & content on your real costs, free. Sign in to save projects and export a client-ready proposal.